Joe Kelly worked at CDX Nashville from 1992-1999 before leaving to join Intersound Country and Platinum Entertainment where he was named Southeast Regional Director of Promotion and controlled a seven-state area with sixty-two major radio markets. Joe joined Blue Diamond Records in 2001, as Vice President, where he directed all label divisions, including A& R, marketing, promotion, sales, press and publicity. In 2004, he and two partners launched their own Aspirion Records Group where Joe assumed the role of Vice President of National Promotion, collaborating on all label divisions including A&R, marketing, sales, press and publicity in the promotion of label-signed and distributed artists such as Oak Ridge Boys, John Corbett, Joe Nichols, Collin Raye, T. Graham Brown and many others. In 2011, Joe’s career came full circle when he rejoined CDX Nashville as Director of Marketing and Label Relations. In 2018 Joe purchased CDX Nashville.